Good presentations are about giving. They are a gift. They are a personal gift from the speaker…to the audience.
Like all meaningful gifts, they are rare and precious. We share them and rave about them long after the meeting hall or conference call has ended.
Here are seven ways to make your presentation a gift to your audience.
Practice, Practice, Practice
One of the many ironies of social media’s rise is that as we are allowed more spontaneity in real-time connections, as we share in its power…then the power of preparation goes ignored. And by default its power rises as well.
The best presentations, the ones where the speaker seems casual and conversational and passionately engaging, are the presentations that have been practiced over and over and over again.
Give them Today
Give them a solution for today. No one expects a speaker to solve all of our problems right now. But leave them with a solution, a step to take, a tactic to use, a decision they can make that can solve one challenge …today.
Give Them Fun
We’re in short supply here for laughs, smiles, fun. Fun is the start of creativity and ideas. Fun starts engagement and participation. Fun is the gateway to memorable. And if you practice, practice, practice in order to give them a solution for today and in the process give them that added personal touch, you can have fun, give fun and be professional, too.
Give Them a Story
We all love stories. We are hard-wired to embrace stories. Stories connect a message with its teller and audience, our hearts and minds and journeys. Give them a story.
Give Them More PowerPoint Slides
No. No one needs more powerpoint slides with more points in more 10-pt type. Nor do we need speakers who read those points and in effect give the presentation to the screen.
Give Them Time to Engage
Leave time at the end for questions and answers. Their questions and answers. Your audience should have questions if you have inspired and pushed and opened their vistas to more possibilities. They should be excited and agitated to connect their insights from your presentation with their needs.
Give Them You
You are the special sauce, the one-of-a-kind creation that connects with them and their special sauce…their one-of-a-kind creation. Mix it up with your preparation and solution – it’s a very tasty gumbo. Rare and one of a kind. Something they will savor and rave about later.
Package all these up. Give your audience the gift of an unique experience, an experience worthy of their time, with a gift of knowledge to take home and unwrap to bring a solution for their challenge. And you’ll be invited back again and again.
To learn more about Zane Safrit and what he’s up to, check out his website.